Pay Per Click Campaigns
Direct highly targeted traffic to your website with Digital Marketing Gorilla’s PPC campaign management services in Florida.
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Maximize Returns on Paid Ads
You have great offers, displayed neatly on a beautiful website. All you need now is the right kind of traffic. While SEO can direct customers to your virtual doorstep, it may take a while for results to appear.
Enter PPC: the ad system that only charges you for every user that clicks on the ad. PPC can deliver robust revenues, especially when you target the right keywords.
Digital Marketing Gorilla’s goal is to maximize your ROI by paying the lowest amount per click possible, while receiving the highest conversion return. We’ll help you get more customers, close more sales, and take a huge share of the market.
Get in touch for a free consultation!
PPC is an extremely cost-effective campaign because you can launch it relatively quickly and get targeted traffic fast. By being strategic about your keyword choices, you can target specific market segments. What’s more, you can control your ad budget. With years of experience in running PPC ads, Digital Marketing Gorilla will manage your ad budget properly to generate robust returns.
How We’ll Build Your PPC Campaign
- Research – We conduct keyword research, competitor research, and website audits, as well as landscape evaluation and goal mapping. Moreover, our team studies your buyer persona to understand their intentions, behaviors, and motivations. Solid research is the foundation of a successful campaign.
- Set-Up – Once we’ve gathered all pertinent information, we will set up your Google AdWords campaign. This includes forming ad groups and product groups, declaring negative keywords, managing call tracking numbers, optimizing the landing page, setting up a Google Merchant Center, and more.
- Launch – Our team will launch your PPC campaign and closely monitor the KPIs, which would have been established during the research stage, to ensure that we’re on track in meeting your goals. You’ll also receive a regular report, which details the health of the campaign.
- Optimization – Our work doesn’t stop at the launch. We continue to improve our PPC campaign during its run, even if you’ve exceeded ROI targets. Our team looks out for underperforming keywords and makes tweaks to generate greater revenues.